Privacy Policy

Last Updated: December 24, 2025

Simple version: We collect the minimum data needed to run the service. You own your templates. We delete your data when you close your account. We don't sell your information.

1. Information We Collect

Account Information

  • Email address
  • Name
  • Password (encrypted)

Project Data

  • GA4 Measurement ID or GTM variable name
  • Your website URL

Billing Information

  • Stripe Customer ID
  • Transaction IDs

All payment processing is handled by Stripe. We never see or store your credit card information.

Analytics Data

We use analytics tools to understand how visitors use our marketing website. This may include:

  • Pages visited
  • Time on site
  • Device and browser type
  • Referring website

2. What We Don't Collect

  • No usage tracking inside the app
  • No website data from your sites
  • No SDK data storage (the Website Helper doesn't save anything)
  • No selling of your data to third parties

3. How We Use Your Information

  • Service Delivery: To provide Tag Companion features and generate GTM templates
  • Account Management: To maintain your account and authenticate logins
  • Billing: To process payments and manage subscriptions via Stripe
  • Support: To respond to your questions and troubleshoot issues
  • Marketing: To send product updates and newsletters (optional, opt-in only)
  • Analytics: To improve our marketing website and understand user acquisition

4. Data Storage & Security

Your data is stored securely on our servers. We use industry-standard security measures including:

  • Encrypted passwords
  • Secure HTTPS connections
  • Regular security updates
  • Access controls and authentication

Payment data is handled exclusively by Stripe, a PCI-compliant payment processor. We never have access to your full credit card information.

5. Third-Party Services

We use the following third-party services:

  • Stripe: Payment processing and subscription management
  • Analytics Tools: To track marketing website performance (not in-app usage)

These services have their own privacy policies and data handling practices.

6. Your Rights & Choices

  • Access: You can view your account data anytime from your dashboard
  • Delete: You can delete your free account at any time from your dashboard
  • Cancel: You can cancel your paid subscription with one click, no questions asked
  • Data Removal: When you delete your account, we remove all your data from our servers
  • Email Preferences: You can opt out of marketing emails at any time (when available)

7. Data Retention

Active Accounts: We keep your data as long as your account is active.

Deleted Accounts: When you delete your account, we remove your data from our servers. We may retain transaction records for accounting and legal compliance purposes.

Cancelled Subscriptions: If you cancel a paid plan but keep your free account, your data remains until you delete your account.

8. Cookies

We use cookies for:

  • Session Management: To keep you logged in
  • Analytics: To understand how visitors use our marketing site

You can disable cookies in your browser settings, but this may affect your ability to use Tag Companion.

9. International Users

Tag Companion is based in Canada/United States. By using our service, you consent to your data being processed and stored in North America. We do not specifically target or market to users in the European Union and do not comply with GDPR.

10. Children's Privacy

Tag Companion is not intended for users under 18 years of age. We do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through a notice on our website. Continued use of Tag Companion after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us:

Email: contact@tagcompanion.com